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	<title>Comments on: My First Digital Music Player</title>
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	<link>http://www.michaellivingston.com/my-first-digital-music-player/</link>
	<description>Professor, Writer, Editor, Occasional Adventurer</description>
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		<title>By: Michael Livingston</title>
		<link>http://www.michaellivingston.com/my-first-digital-music-player/comment-page-1/#comment-1384</link>
		<dc:creator>Michael Livingston</dc:creator>
		<pubDate>Fri, 14 Aug 2009 12:52:33 +0000</pubDate>
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		<description>I have no idea what&#039;s wrong with it, Sonia. I don&#039;t use that device anymore. 

 I do know that&#039;s there&#039;s something wrong with the &quot;shift&quot; key on your keyboard, however, and that might be worth fixing in the future.</description>
		<content:encoded><![CDATA[<p>I have no idea what&#8217;s wrong with it, Sonia. I don&#8217;t use that device anymore. </p>
<p> I do know that&#8217;s there&#8217;s something wrong with the &#8220;shift&#8221; key on your keyboard, however, and that might be worth fixing in the future.</p>
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		<title>By: sonia syed</title>
		<link>http://www.michaellivingston.com/my-first-digital-music-player/comment-page-1/#comment-1383</link>
		<dc:creator>sonia syed</dc:creator>
		<pubDate>Fri, 14 Aug 2009 10:14:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.michaellivingston.com/my-first-digital-music-player/#comment-1383</guid>
		<description>hello i wanna ask question about the same device sony player nw-s203f i have this player from some months i wasnt using it n now when i want to use it it shows memory error.... n transfer option is not showing in my pc  i dont know wat to do whts the problem why its showing memory error can u help me plzzz</description>
		<content:encoded><![CDATA[<p>hello i wanna ask question about the same device sony player nw-s203f i have this player from some months i wasnt using it n now when i want to use it it shows memory error&#8230;. n transfer option is not showing in my pc  i dont know wat to do whts the problem why its showing memory error can u help me plzzz</p>
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		<title>By: kate</title>
		<link>http://www.michaellivingston.com/my-first-digital-music-player/comment-page-1/#comment-65</link>
		<dc:creator>kate</dc:creator>
		<pubDate>Wed, 26 Sep 2007 00:32:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.michaellivingston.com/my-first-digital-music-player/#comment-65</guid>
		<description>As far as the display being &quot;backwards&quot; it might have something to do with what country it was designed and manufactured in.</description>
		<content:encoded><![CDATA[<p>As far as the display being &#8220;backwards&#8221; it might have something to do with what country it was designed and manufactured in.</p>
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		<title>By: Michael Livingston</title>
		<link>http://www.michaellivingston.com/my-first-digital-music-player/comment-page-1/#comment-64</link>
		<dc:creator>Michael Livingston</dc:creator>
		<pubDate>Tue, 25 Sep 2007 20:55:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.michaellivingston.com/my-first-digital-music-player/#comment-64</guid>
		<description>I thought about that, Kate, and it does make sense to a point. But unlike an iPod (for instance), this player reads vertically rather than horizontally. The text typically reads like the spine on a book, in other words. So marketing perspective isn&#039;t quite as much of an issue.  

In fact, our accustomization to horizontal text (on books, CDs, etc.) is that the text should typically read with the base of the text to the left. That&#039;s how the player should read, but doesn&#039;t. It would be more practical to the wearer and more proper to another set of eyes, too. (Try flipping one of your CDs 180 degrees on the shelf and you&#039;ll see what I mean -- it looks, well, wrong.)</description>
		<content:encoded><![CDATA[<p>I thought about that, Kate, and it does make sense to a point. But unlike an iPod (for instance), this player reads vertically rather than horizontally. The text typically reads like the spine on a book, in other words. So marketing perspective isn&#8217;t quite as much of an issue.  </p>
<p>In fact, our accustomization to horizontal text (on books, CDs, etc.) is that the text should typically read with the base of the text to the left. That&#8217;s how the player should read, but doesn&#8217;t. It would be more practical to the wearer and more proper to another set of eyes, too. (Try flipping one of your CDs 180 degrees on the shelf and you&#8217;ll see what I mean &#8212; it looks, well, wrong.)</p>
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		<title>By: kate</title>
		<link>http://www.michaellivingston.com/my-first-digital-music-player/comment-page-1/#comment-63</link>
		<dc:creator>kate</dc:creator>
		<pubDate>Tue, 25 Sep 2007 19:36:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.michaellivingston.com/my-first-digital-music-player/#comment-63</guid>
		<description>What the designers were thinking is quite simple.  They were thinking from an advertising perspective.  You have the product, you know what it is, there really is no reason for you to see the logo or model info nor is it a concern for it to be logical to the wearer.  However, as you are jogging along, someone might notice this nifty looking device attached to your arm and it might inspire them to look into/purchase the product.  If it looks upside down/backwards to the outside world it is not going to be inspiring for others to purchase.  Sony already got you to get one...the design is such as to inspire others to purchase one after seeing you wear it.  Few people are going to think &quot;huh I bet that is awkward for him to read&quot; they are more likely to go &quot;that is a cute little MP3 player and he seems quite happy, I think I&#039;ll look into getting one&quot; (or something a little less cheeze filled along those lines).

Products are not always about the consumer so much as using the consumer as a marketing tool.  If you can wear it, you are marketing it.</description>
		<content:encoded><![CDATA[<p>What the designers were thinking is quite simple.  They were thinking from an advertising perspective.  You have the product, you know what it is, there really is no reason for you to see the logo or model info nor is it a concern for it to be logical to the wearer.  However, as you are jogging along, someone might notice this nifty looking device attached to your arm and it might inspire them to look into/purchase the product.  If it looks upside down/backwards to the outside world it is not going to be inspiring for others to purchase.  Sony already got you to get one&#8230;the design is such as to inspire others to purchase one after seeing you wear it.  Few people are going to think &#8220;huh I bet that is awkward for him to read&#8221; they are more likely to go &#8220;that is a cute little MP3 player and he seems quite happy, I think I&#8217;ll look into getting one&#8221; (or something a little less cheeze filled along those lines).</p>
<p>Products are not always about the consumer so much as using the consumer as a marketing tool.  If you can wear it, you are marketing it.</p>
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